Set Content Marketing Strategy which gave you top position-
What is Content Marketing Strategy?
Content Marketing Strategy and Content Strategy, Content Plan
Why do you need a Content Marketing Strategy?
How to create your own Content Marketing Strategy:-
Now we will see how we can actually create one content marketing strategy.
There are seven steps you need to follow:
Step I: Define your goal
It is imperative that you know your goals before you start planning. What is your aim for developing a content marketing plan? Why do you want to build content? And create a marketing plan with that content. If you do not know your goal beforehand, you will never be able to use the plan. This is because you do not know what you want to achieve with the plan you are putting into action.
Step II: Conduct a persona search
Step III: Run a content audit
Step IV: Choose a Content Management System (CMS)
Step V: Come up with some brilliant content ideas
Website Grader-With this tool, you can make your website more SEO-friendly. Come up with unique ideas for your content. It is a tool from HubSpot.
- BlogAbout– IMPACT’s unique content idea generator works more like Mad Libs. Instead of jokes, it will show you common headline formats. You can fill in your subject in the blanks provided.
- Feedly– The popular RSS feed can help you to track trendy topics in your industry. Find some greats content ideas.
Step VI: Determine your content format
As I said earlier, there are varieties of formats for creating content. Here we will see what they are:
Blog Posts live on a website. Any website that shows written content is a Blog Post. They need to publish daily to keep attracting new visitors. Or, these blogs must contain valuable content relating to the subject about which the blog is for. An ideal Blog Post recommends being between 1000 and 2000 words in length.
They can generate leads as well as provide your audience with considerable information. You can help a customer with template tools. They are more likely to keep engaging with your content in the future.
These are particularly helpful for organizing and visualizing data. In a more compelling way than words can. These can help you share very much data much more clear and easy for your viewers to understand.
Videos are a type of format that can share across social media platforms as well as websites. They must share this on social media platforms and websites.
A podcast is much more appealable to your audience than written content. Especially to those who do not have the time or interest in reading the content. If you have interesting people to interview or conversations to host. The podcast is your best bet.
Step VII: Publish and manage your content
Keep updating your Content Marketing Strategy
Creating a good content marketing strategy is a lot of work and it has only begun. To grow a successful content marketing strategy, you should give it more time. Organization and creativity. Building the foundation of your content marketing plan. Adding tools to manage your content better. These will not be a hassle if you put in time and effort into them and follow these above!